How International Paper's Commitment to R&D, Patents, and Strategic Investments Meet Consumer Desire for Innovation in Sustainable packaging.
Consumer preferences are continually evolving. Retail goods manufacturers and packagers are rising to the challenge with innovative packaging solutions.
New products are the lifeblood of the U.S. marketplace. Continuous roll-outs of new products pique buyer interest and drive purchases across a wide variety of industries. As consumer preferences evolve and change, these segments drive innovation in another area: packaging design and manufacturing.
The U.S. packaging industry is undergoing a significant transformation driven by changing consumer sentiment and the resulting market conditions. And in corrugate packaging this transformation is supported by developments in material science, recycling technologies, and sustainable design practices.
